Zinx Scout
Continuous conversion-rate optimisation. Scout joins store, analytics and ad data into one ranked backlog of what to fix.
- (Status)
- In development
- (Platform)
- Shopify
- (Category)
- Conversion optimisation
- (Address)
- Not yet public
Scout watches a store continuously and reports what changed, the likely cause, and what to do about it. It is organised as detect, diagnose, act and measure, around a single ranked backlog.
It joins Shopify orders and checkout with analytics, ad platforms, session recordings and the deploy feed. Revenue and profit per visitor sit at the top of the metric hierarchy; funnel and basket metrics explain them.
Note — In development. Accounts, stores, roles and invitations are built; findings run on sample data while the Shopify ingest is in progress.
(What it does)
4 things it actually does
- (01)
One ranked backlog
Margin, merchandising, performance and traffic-quality findings in a single list, ordered by what is at stake.
- (02)
Metric hierarchy
Revenue and profit per visitor as the outcome; conversion rate and order value as the decomposition.
- (03)
Joined sources
Shopify, GA4, ad platforms, session recordings and theme deploys in one picture.
- (04)
Multiple stores
One account can watch many shops, with owner, admin and read-only roles.
(Where to find it)
Not public yet.
Zinx Scout is in development. Write to us and we will tell you when it opens — or say what you need from it while it is still being built.